Looking to breathe new life into your organization or give an informed edge to your next project?

That’s where I come in.

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Strategy • Management • Educational Design

Educate, engage, inspire.

I specialize in creating beneficial experiences for all ages and backgrounds, resulting in expanded networks and loyal global clientele for businesses and nonprofits.

With roots in art management, historical education, STE(A)M, and nonprofit fundraising, my strategic success comes from an analytical grassroots approach: inviting communities in by identifying and fulfilling what they need most.

  • I’ve rebuilt struggling departments from the ground up, used creative ways to get noticed, and am unafraid of tight deadlines or big ideas.

    If you need a personable expert to guide your next transformation, online or local, you ‘re in the right place.

    Experience

    • In-house

      • My most recent long-term project was revamping educational, recreational, and community programs at the International Museum of Surgical Science in Chicago. First, I took it upon myself to modernize and diversify educational materials, which boosted school and organization bookings through word-of-mouth. I later expanded into event design and digital marketing coordination; which brought in new collaborations and restructured internal workflows. My strategic updates and coordination efforts helped generate $100K more than the previous year, funding new full-time positions and supporting a growing global audience. Along the way, I mentored volunteers and interns to become culturally aware educators and researchers.

    • Freelance

      • In both academic and creative communities, I have emerged as a marketing consultant and occasional speaker. Most of my experimentations with ad design have come from working with various creative communities in Chicago's underground and art scenes. Online, I've begun to help businesses connect with a variety of audiences while expanding both local reach and online following.

    Versatility

    Working and lecturing across Chicago’s arts, STEM, and nonprofit communities helped me figure out what engages people… and what doesn’t. I grow with every project and deliver effective, practical strategy that I've tested in multiple markets: some saturated, others more exclusive.

    I have also invested 3+ years educating myself on herbal medicine, nutrition, and non-harmful chemicals. Specialized consultations available for brands concerning wellness, skincare, and similar topics.

    Education

    • BFA in Life Science Visualization from the University of Illinois Chicago (2023)

      • My original specialization was 2D and 3D realism in both digital and traditional media. While developing a contemporary studio practice, I learned everything about designing visual aids for research and education.

      • Cum Laude

    • In progress: Certificates in Google Digital Marketing & E-Commerce, Google Ad Analytics, and Google Project Management

  • Style-wise, I layer textures and vibrant palettes in ways that jump off of every bulletin board. Clean shapes mix with playful, organic elements, adding movement and personality to each project without sacrificing professionalism.

    Strategically, I bring foresight from teaching and selling to Chicago’s many dynamic communities. In academic, educational, and creative spaces, from If doesn’t get results, it isn’t in my repertoire.

    With instructional design, I channel who I was with a (much) lower attention-span: needing engagement without dumbed-down material. As a historical educator that organized and facilitated tours to groups of 100+, knowing what points best stick in different minds is paramount. Rooted in that understanding, I now design workshops and events that blend storytelling, sensory engagement, and practical insight.

  • Consultation (1–2 hours via Zoom)
    We’ll dive deep into your audience, offerings, network, and long-term goals. This is where we map out strategy and creative direction, whether you’re launching something new or refining your presence.
    Ask questions anytime at siarra.scthinks@gmail.com

    Projects range from quick-turn visuals to full campaign or course development. You can choose between:

    • A one-time design + strategy session (perfect for fast results)

    • A guided, data-driven campaign or course plan (ideal for consistent growth and developing reusable assets)

    Design & Development (3 days–2+ weeks)
    Timelines vary by project scope. Deliverables may include brand identities, social campaigns, promotional materials, event collateral, and instructional media crafted to seamlessly connect your visuals to your message.

    Tools & Platforms
    Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Express, XD), Canva, WordPress, Squarespace, and Microsoft 365. Hand-drawn and hybrid digital-traditional options available for custom visuals/vectors.

    Regroup (1–2 hours via Zoom)
    We’ll review first drafts and early strategy implementation. Includes up to 3 minor edits and 1 major revision across .PNG, .PDF, .PSD, and .AI vector files.

    Finalize
    Once everything’s approved, we’ll finalize your materials or roll out your campaign together. Long-term marketing and social media retainers are available for clients seeking continued support.

“She was extremely knowledgeable and friendly without sacrificing the transparency we needed to move forward with our crowdfunding campaign. Both her creative and strategic intuition is spot on! Not sure if there's a rating system, but 5/5 stars.”

— Stephanie Jean-Baptiste PhD, Department of Sociology and Criminal Justice, Loyola University Chicago